Alaska Airlines named the official airline partner of the San Diego Seals and presenting partner for January’s Heroes Night
Two organizations with deep ties to San Diego are coming together to recognize and celebrate the region’s military community. The San Diego Seals have named Alaska Airlines their official airline partner and the presenting partner of Heroes Night on January 30 at Pechanga Arena.
To celebrate the launch of the partnership, the Seals will donate 1,500 tickets for Heroes Night to military members and their families within the San Diego community, ensuring those who serve are celebrated in the stands.
“We are incredibly proud to partner with Alaska Airlines, a company that shares our profound respect for the military community that is the backbone of San Diego,” said Ben Morse, Vice President of Partnerships for the Seals. “This partnership goes beyond branding. It is about taking tangible action to show our gratitude to the men and women who lay their lives on the line day-in and day-out to protect our freedom.”
Further amplifying their support for this partnership, Alaska Airlines also is pledging to donate 15,000 Atmos Rewards miles to the nonprofit Zero8Hundred for every hat trick scored by a Seals player at home during the 2025-26 National Lacrosse League season. Zero8Hundred is a local San Diego-based non-profit that assists military personnel and their families with the transition to civilian life.
"Teaming up with the Seals to honor our San Diego military community is deeply meaningful for us at Alaska," said J'Keren Sears, Alaska Airlines' Program Manager of Public Affairs. "We are proud that this partnership allows us to directly support the incredible work of Zero8Hundred, an organization that does so much for local military and their families as they navigate the transition to civilian life."
About Alaska Airlines
Alaska Airlines, Hawaiian Airlines and Horizon Air are subsidiaries of Alaska Air Group, and McGee Air Services is a subsidiary of Alaska Airlines. We are a global airline with hubs in Seattle, Honolulu, Portland, Anchorage, Los Angeles, San Diego and San Francisco. We deliver remarkable care as we fly our guests to more than 140 destinations throughout North America, Latin America, Asia and the Pacific. We'll serve Europe beginning in spring 2026. Guests can book travel at alaskaair.com and hawaiianairlines.com. Alaska is a member of the oneworld alliance, with Hawaiian scheduled to join oneworld in spring 2026. With oneworld and our additional global partners, guests can earn and redeem points for travel to over 1,000 worldwide destinations with Atmos Rewards. Learn more about what’s happening at Alaska and Hawaiian at news.alaskaair.com. Alaska Air Group is traded on the New York Stock Exchange (NYSE) as “ALK.”
About the San Diego Seals
The San Diego Seals (DBA SD Lacrosse LLC) are a professional indoor (box) lacrosse team that competes in the 14 team National Lacrosse League. The Seals were formed in 2017 and played their first NLL season in 2018-19. Home games are played at Pechanga Arena in San Diego. The NLL season runs from December until late Spring. The San Diego Seals are owned by Joe Tsai and the team’s head coach and general manager is Patrick Merrill. The Seals are heavily invested in the San Diego community, routinely participating in school visits, youth camps and countless other programs. In 2024, the Seals, in partnership with Rady Children’s Hospital, opened Rady Children’s Field at the Ryan Family YMCA, a joint-use facility which also serves as the team’s primary practice field. The Seals also have an annual partnership with Hollandia Dairy and the San Diego Food Bank in which hundreds of gallons of milk are donated to the Food Bank.
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